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We are looking for a highly skilled and motivated analytics and insights expert to help scale our growing ads business. The role is a key member of the Sales organization, working closely with Sales, Product, Retail teams as well as our external ads customers. The role utilizes the wide range of unique data across Amazon and translate it into high-quality and actionable insights and recommendations to improve our external customers’ (advertisers) full funnel ads performance on Amazon. Day to day, the role’s activities include analyzing ads and business data, applying data science or marketing science methodologies, developing insights and recommendations for both Sales teams and advertisers, and presenting insights in C-suite advertiser leadership meetings.
You Will
•Leverage Amazon’s wide range of data to develop analytical assets and insight narratives
•Own advertiser-level analytics related strategic conversations internally and externally
•Present findings and insights in a consultative way to advertisers and collaborate with the relevant internal teams in order to provide a complete solution
•Provide data-driven guidance to C-suite advertiser leaders, via business reviews and frequent in-person advertiser presentations, to regularly iterate on and articulate a brand’s strategy and influence their marketing initiatives
•Demonstrate good analytical ability, and develop great expertise in Amazon’s proprietary tools and metrics, working to constantly evolve how we analyze and communicate data driven insights to our advertisers
•Demonstrate behavior that exemplifies the Amazon Leadership Principles
Key job responsibilities
You are:
• Familiar with e-commerce and advertising data and have a track record of developing and delivering client insights using this data.
• Highly analytical and data-driven: You are a hands-on technical and can solve problems in ways that can be backed up with verifiable data. You focus on driving processes, tools, and statistical methods which support rational decision-making.
• Capable of dealing with ambiguity: You’re able to explore new problem spaces with unique constraints and thus non-obvious solutions; you’re quick to identify any gaps in the team and the right person to fill them to best deliver value to customers.
• You are customer obsessed and have sharp business acumen to build a service vision and roadmap that contributes to the success of our advertisers.
BASIC QUALIFICATIONS
– Bachelor’s degree
– Ability to write complex SQL queries from scratch, extract and manipulate data, and create new measures and metrics
– Fluency with Python, R, SAS, etc. and ability to run or ramp up on statistical modelling and testing in one of the above languages
– Solid understanding of Data Science and Marketing Science subjects such as regression, hypothesis testing and audience analysis
– Ability to work cross-functionally and excellent organizational, interpersonal, and communication skills
– Comfortable presenting complex analysis in an easy to digest way to stakeholders and C-suite level advertisers
– Fluency in spoken and written Mandarin and English; fluency in Japanese is a plus
PREFERRED QUALIFICATIONS
– Experience in delivering client facing projects in a consultancy role
– Experience with project management or technical product management
– Experience with advertising publishers, marketing/creative agencies or digital media planning
– Publication track record/writing experience (ex. published a paper in a technical journal or trade publication)
– MBA, Master’s or Doctoral degree in Economics, Marketing, Statistics, Advertising, or Business
